Brett Adcock's AI and hardware startup Hark has posted 40 open positions as it moves to nearly triple its headcount, according to the Figure AI CEO's post on X this week.

The company has crossed 70 employees and is seeking 100 more across roles spanning pretraining, training infrastructure, speech infrastructure, hardware engineering, backend and fullstack software engineering, plus leadership positions in finance and marketing.

Hark was launched by Adcock in late 2025 with $100 million of his personal capital. Unlike most AI startups chasing venture funding rounds, Adcock is self-financing the operation, which gives him leverage to build on his own timeline without the quarterly pressure that comes with outside investors.

What Hark Is Building

The company is attempting something ambitious: building foundation models, software, custom hardware, and new interfaces together from the start. The stated goal is to create AI that thinks proactively and anticipates user needs rather than waiting for prompts.

As Adcock has put it, he wants to build systems where you "offload your mental workload into a system that begins to think like you and sometimes ahead of you."

The team already includes former Apple industrial designer Abidur Chowdhury, who led the design of the iPhone Air, along with senior researchers from Meta's Superintelligence Lab and engineers from Tesla and Google. The company operates from the same campus as Adcock's other ventures.

The Hiring Push

The 40 posted roles signal where Hark is placing its bets. Pretraining and training infrastructure roles suggest the company is scaling its foundational model work. The speech infrastructure positions align with Adcock's stated focus on AI that can interact through speech, vision, and memory.

Hardware roles are prominent too. Hark is not building another chatbot. It's designing dedicated devices for AI, aiming to move beyond what Adcock has called the "20-year-old interface" of phones and laptops. The company has a computing agreement with Nvidia, with thousands of B200 GPUs supporting its training infrastructure.

Finance and marketing lead positions suggest Hark is preparing for a product launch. The company has said its first AI models and software experiences will arrive this summer, with hardware following soon after.

Context and Competition

Hark enters a crowded field. OpenAI, Apple, Meta, and Google are all developing AI-native products and interfaces. Jony Ive is working on AI hardware at OpenAI. The race to define how people interact with intelligent systems is on.

But Adcock has a track record of building companies fast. He founded Vettery, an AI-driven talent marketplace, and sold it to Adecco for $100 million. He co-founded Archer Aviation, which went public in 2021. Figure AI, his humanoid robotics company, reached a $39 billion valuation and raised over $1 billion in 2025. Time named him one of the 100 most influential people in AI in 2024.

The move from 70 employees to a target of 170 is aggressive for a company that emerged from stealth only weeks ago. Whether Hark can recruit at that pace while competing with deep-pocketed labs like Meta and OpenAI for top talent is an open question.

The open roles are listed on Hark's careers page.